Between them, these innovations revolutionized the industry.
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Following that, in 1933 Rolex perfected the self-winding or automatic movement, which they referred to as the Perpetual. In 1926, they produced the first workable waterproof case, dubbed the Oyster. Originally known as Wilsdorf & Davis, the brand was established in London in 1905 and took its name from founders Hans Wilsdorf and his brother-in-law, Alfred Davis.īecoming Rolex in 1908, and relocating to Geneva, Switzerland in 1915, the company’s formative years resulted in two inventions which would completely transform the image of the wristwatch. The manufacture against which everything else is judged, there is only one Rolex. Now seen as far more than merely a watchmaker, Rolex is a symbol of luxury, aspiration, unyielding quality, and faultless integrity. In terms of materials and technology, however, the brand exists right on the cutting edge of what is possible. The bulk of their collection made its debut in the 1950s and ‘60s and has retained its fundamental styling ever since. Their output includes some of horology’s true icons from legendary dive watches and chronographs to dual time zone models and dress pieces which have set the standard for all others to follow.Įpitomized by a form-following-function design language, Rolex’s output redefines the word timeless. Rolex is undoubtedly the most famous luxury watch manufacturer in the world.
Rolex timepiece professional#
Rolex’s professional watches are designed for specific activities, ranging from diving to motor sport, and include the Cosmograph Daytona, Sea-Dweller, Submariner, GMT-Master, Yacht-Master, Explorer, Milgauss, and Air-King collections. The classic watch collections combine Rolex’s high standards of perfection with timeless style and include the Day-Date, Sky-Dweller, Oyster Perpetual, Pearlmaster, Datejust, Lady-Datejust, and Cellini. Rolex’s various watch models can best be categorized by the following collections: classic and professional. Since 1960, the company has been owned by the Hans Wilsdorf Foundation, a private family trust. After World War I, Rolex moved its base of operations to Geneva, Switzerland – a city internationally renowned for watchmaking. Originally named Wilsdorf and Davis (after Wilsdorf and co-founder, Alfred Davis), the company officially registered the brand’s name as Rolex in 1908. Thus Rolex was created in London, England in 1905. Founder, Hans Wilsdorf, was a visionary who foresaw wristwatches being both elegant and reliable at time-telling – something it had not been before – and set out to create innovative timepieces equipped with very small and precise movements. Rolex is a Swiss luxury watch manufacturer based in Geneva, Switzerland. 126710BLRO Oyster Bracelet $22,495 Buy Now View
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